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Program Communications Specialist

Location: Pleasanton, CA
Posted On: 12/11/2023
Requirement Code: 66404
Requirement Detail

About the Team

Workday's Global Sales Enablement team helps the sales organization meet its growth targets by defining, engineering, and delivering high-impact, world-class initiatives that integrate content, tools, and behavior change for the field.

 

About the Role

In this contractor role, you will create a communications plan and content for a new sales strategy that will help propel our sales performance to the next level.  You will work closely with Program Managers, Sales Leaders and a cross-functional team to drive both strategy and execution of internal communications to drive change for a strategic go-to-market program.

 

RESPONSIBILITIES

•             Build change management, communications and engagement programs and processes for Sales, Technical Sales and Customer Success that drive business and program outcomes and inspire employees

•             Partner across the organization with key internal stakeholders to develop and support a broad range of internal communications initiatives and events to launch and support a key go-to-market program

•             Develop internal communication materials, such as leadership messages, podcasts, employee newsletter, intranet content, management talking points and presentations

•             Provide strategic counsel to senior leaders on communications approach, messaging and positioning, and influence internal stakeholders as needed to ensure communications are compelling and aligned to the needs of program, employees and business goals

•             Plan and execute Sales employee engagement events, such as webinars, all-hands, town hall meetings and round tables to promote important news and information

•             Ensure that all content is the highest quality, is creative and compelling and aligns with corporate messaging

•             Translate sales business objectives into strategic communications plans and help to integrate into key communication channels

•             Quantify communication and change management success metrics

 

About You

    Basic Qualifications

•             5~~@~~ years of relevant combined communications and change management experience

•             Experience working with Sales or Technical Sales and large scale program deployments

•             Bachelor Degree in marketing, public relations, communications, journalism or relevant experience

•             Experience working for Saas company and/or knowledge of software market

 

    Other Qualifications

•             Excellent communication skills, both verbal and written, great people skills, strong executive presence

•             Thrives in a fast-paced, innovating and dynamic environment

•             Strong organizational skills, prioritization and project management

•             Ability to work independently and as part of a team

•             Strong attention to detail



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