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Web Analytics Specialist

Location: Portland, OR
Posted On: 10/07/2021
Requirement Code: 51152
Requirement Detail

Required :

  • This is 100% remote within 5 states (OR, WA, ID, TX, AK)
  • Bachelor's degree or equivalent specializing in Marketing, Business Analytics, or Computer Science.
  • 4+ years' experience in web analytics, including analysis of KPIs, campaigns, A/B testing, SEO.
  • Extensive experience with Google Analytics, GTM, tag management, Google Suite. Additional experience with other web analytics tools is a plus.
  • Solid experience and skills with SQL.
  • Experience with web technologies, such as HTML, Javascript, DOM, Web Content Management Systems.
  • Experience with reporting and visualization tools, such as Data Studio, Power BI, Tableau.
  • Outstanding analytical, problem solving, decision making, organizational, and detail-orientated skills
  • Excellent communication skills, able to collaborate well with technical and non-technical team members, and to help establish business goals, strategies, and KPIs.
  • Ability to define priorities and work autonomously to meet stakeholder needs.
  • Work with Marketing, Data Science, IT, and other business units to determine KPIs, campaigns, goals, and statistics that need to be tracked, coalesced, and reported.
  • Perform technical configuration and implementation to meet established requirements and support business decisions using industry-standard tools and technology.
  • Provide continual maintenance, monitoring, and enhancement of existing analytics implementations.
  • Coordinate with software engineers who will implement application updates and provide data needed to integrate with analytics tools.
  • Develop reports and dashboards to distribute analytics data, leveraging effective visualization tools and techniques.
  • Explore and make recommendations for tools and strategies that improve increase the efficiency and capabilities of our analytics processes.
  • Perform other duties as assigned.

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